Ercol Windsor on the telly

I've just noticed that a few pieces of light Ercol Windsor have been been making walk on appearances in some TV ads. Bt's broadband services HERE Ribena's new ad HERE And there's a sausage ad, (can't remember the brand) featuring a plank table. Presumably the characters in the BT ad are no longer poor students if they can afford such a big TV and the latest 6 spindle Windsor chair :-)